Can You Guess the Music Genre That Matches Your Brand?

Can you tell what your brand sounds like—without hearing a single note? Every store has a soundtrack, even if you’ve never hit “play” on purpose.

The music you choose tells customers more than you think:

💃 Are you energetic and fun?

🛋 Calm and classy?

🚀 Bold and adventurous?

Let’s find out. I’ll give you clues about a music genre. You guess it. Then, you’ll see if it’s the perfect playlist for your brand.

You Got It (or Did You?) + Who’s Playing This in Their Stores

For Round 1:

Why It Works: Pop’s familiarity and easy tempo make it ideal for encouraging customers to linger and browse while maintaining a positive mood.

Brands That Use It:

• Fast-fashion retailers like H&M or Forever 21 — to match fast-paced shopping and appeal to younger crowds

• Lifestyle brands like Uniqlo or Miniso — to keep the mood fresh and modern

• Casual dining spots like Shake Shack — to make waiting for food feel more upbeat

For Round 2:

Why It Works: Jazz slows the pace, inviting customers to take their time and appreciate the products or environment—perfect for high-value purchases.

Brands That Use It:

• Luxury fashion houses like Louis Vuitton — to elevate the shopping experience

• Upscale restaurants or wine bars — to create intimacy and refinement

• Boutique hotels — to offer a relaxing, cosmopolitan feel in lounges and lobbies

For Round 3:

Why It Works: Rock injects adrenaline into the environment, motivating customers to feel active, bold, and ready to take on challenges.

Brands That Use It:

• Sports brands like Nike or Adidas — to inspire energy and movement

• Streetwear labels like Vans — to match a rebellious, youthful spirit

• Outdoor gear stores like The North Face — to capture an adventurous vibe

For Round 4:

Why It Works: Rhythm and Blues or also known as R&B blends emotional depth with steady rhythms, creating a space that feels both intimate and premium—perfect for settings where customers should feel special.

Brands That Use It:

• High-end salons — to create a relaxing but luxurious atmosphere

• Jewelry stores like Pandora — to enhance a romantic, gift-giving mood

• Boutique lounges or cocktail bars — to keep things smooth but engaging

Let Your Store Be Heard

If you think your store’s sound is Pop, Jazz, Rock, R&B, or you’ve got another genre in mind—don’t just keep it in your head.Make it part of your customer experience.

Partner with Marico Advertising to bring your brand’s soundtrack to life through customized in-store radio ads. We’ll help you:

• Match your playlist to your brand personality

• Create audio ads that blend seamlessly with your store’s vibe

• Turn casual shoppers into loyal customers through the power of sound

  
  

Your brand already looks great—now let’s make it sound unforgettable.